Basics of On-Page Search Engine Optimization
By Seomul Evans
The purpose why website owners engage in search engine optimization or SEO is to have their websites on the top positions of Search Engine Results Pages, or SERPs. This can be done for specific keywords and is grouped into two categories: on-page and off-page optimization. The latter can be achieved by creating back links to the website. The link will help you increase your site reputation and is very crucial for landing in the first page in search results. But the basic element of optimization is the page itself. The on-page optimization is an integral part of search engine optimization because it is the one that describes the content of the website and emphasizes the main keyword you are targeting.
It starts with the identification of keywords
When it comes to SEO, the very first thing you need to do is to pick your keyword. You need to look for targeted words or phrases that are connected to your website or your business. By doing this, you will achieve high search volume. As a rule, you need to optimize each page for only one keyword since the main goal of SEO is to highlight a specific keyword in order to relay a message to your visitors and to the search engine what your site is offering. Aside from this, SEO will guide you in reaching the top position in search results for your keyword. On-page optimization is actually a no-brainer and website owner can achieve the search results position they desire given the right moves.
 Basics of On-Page Search Engine Optimization
By Seomul Evans
The purpose why website owners engage in search engine optimization or SEO is to have their websites on the top positions of Search Engine Results Pages, or SERPs. This can be done for specific keywords and is grouped into two categories: on-page and off-page optimization. The latter can be achieved by creating back links to the website. The link will help you increase your site reputation and is very crucial for landing in the first page in search results. But the basic element of optimization is the page itself. The on-page optimization is an integral part of search engine optimization because it is the one that describes the content of the website and emphasizes the main keyword you are targeting.
It starts with the identification of keywords
When it comes to SEO, the very first thing you need to do is to pick your keyword. You need to look for targeted words or phrases that are connected to your website or your business. By doing this, you will achieve high search volume. As a rule, you need to optimize each page for only one keyword since the main goal of SEO is to highlight a specific keyword in order to relay a message to your visitors and to the search engine what your site is offering. Aside from this, SEO will guide you in reaching the top position in search results for your keyword. On-page optimization is actually a no-brainer and website owner can achieve the search results position they desire given the right moves.


Rights ways in using keywords
To be successful in on-page search engine optimization, you need to put the main keyword at relevant visible and invisible (Meta) page elements. The best thing to do is to include informative, entertaining and readable content so your visitors can know what your website is all about and can easily find the information they need. Your quality content should also mention your keyword at least 2 to 4 times. Once you have written your website's content with your targeted keyword, you also need to think of a page title that will also contain the keyword. Then, add a few header tags (h1, h2, h3, and so on) in order to label paragraphs. And lastly, it is crucial to be careful when using your keyword. Check the word frequency in order to avoid the excessive usage of the word. As mentioned, 2 or 4 mentions would be sufficient.
Doing all these will not automatically put you on the first page of search engines. Google in particular like clear pages that are informative and easy to navigate. The latter can be achieved with the simple menu from which you can reach any page on the website in just one or two clicks.
The purpose of search engine optimization is to tell everyone what your website is really about. For websites engaged in business, search engine optimization will help them get as many traffic as possible. The number of visitors of the website will equate to the success of their business. Optimization is a cost effective way of introducing your products and services online. If you are really interested in performing SEO on your business or personal website, then it is advised that you follow the right techniques and practices in search engine optimization.
About the Author: Seomul Evans is a SEO services consultant specializing in organic Search Engine Optimization for Dallas based Organic SEO Company .
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Cousteau Custodians of the Sea Since 1943

Position Cousteau - Rio +20
20 June 2012
Sorry "Captain Planet"... 20 years later, Utopia is being choked!

Since the Copenhagen conference on climate change, as international environmental summits go by one after the other, we get the unpleasant feeling that we are witnessing a series of environmental “Munich conferences". In 1938 in Munich, the Nazi threat and anti-humanist’s foul claims were not sufficient to mobilize the world to counter a destructive logic that would lead to the millions of deaths of World War II. The comparison is daring, yet climate change, the destruction of major global ecosystems, the plundering and the acidification of the oceans, and many other environmental ills, are surely leading mankind to times of chaos if we don’t change our trajectory rapidly.
 Rio + 20 could have been a formal confirmation of our commitment to change development model; but it will obviously not be the case.
 To think that so many hopes were raised 20 years ago! At the end of the Earth Summit, the world seemed to begin to realize its interdependence! 20 years ago in Rio, Jacques Cousteau, nicknamed "Captain Planet" by the international media, was deeply involved in mobilizing heads of state, leading to a formal commitment to engage the world in an economic transition to restore our planet. It was the Agenda 21, designed to put our common home in order.
 Cousteau, who loved exploring the depths as much as contemplating the skies, was inspired by a photograph of Earth taken by the Apollo missions, which prompted him to say in 1979:
"What can we learn from that photograph, from that magnificent blue-and-white orb hung in the black eternity of the universe? First, we can see for ourselves that the earth is a water planet.
 There is a limited amount of water on our globe - no more, relatively speaking, than a single droplet of water on an egg - but nonetheless the earth is the only known planet to be washed with this vital liquid, so necessary for life. The earth photograph can drive a second lesson home to us; it can finally make us recognize that the inhabitants of the earth must depend upon and support each other. The dust of distant planets has been baked and doused with chemicals in the desperate quest ta discover life, but we have discovered only that we are alone in the solar system, and perhaps in the universe. There is some reassurance in the photograph, however, despite the solitude it so vividly conveys.…There are no boundaries on the real Planet Earth. No France, no Europe, no United States, no Soviet Union, no China, Taiwan, East or Corea. Rivers flow unimpeded across the swaths of continents. The persistent tides -the pulse of the sea- do not discriminate; they push against all the varied shores on earth. Mapmakers are not the only ones to have drawn divisive lines; segregation pervades our earthbound vision of ourselves. We are instructed in Western Civilization and Oriental Thought; our education comes in fractions. Even the calendar separates one people from another - solipsistic generations, bereft of connections to the past and the future, feel responsibility neither to ancestors nor to progeny, only to themselves.
 As though lacerating time and culture were not enough, we have lacerated the earth as well. Not only have we failed to realize that we are one people but we have forgotten that we have only one planet. »
And under the pretext of an economic crisis that should be more important then everything else, during summit after summit, we continue to be short sighted!
 Wake-up, honorable delegates! Stop beating around the bush! Your people are asking you to help them start to move towards a Utopia worthy of the challenges humanity now faces! Defending your nations’ interests first is suicidal! It is more then time to consider our interdependence and it is the long-term survival of our young species which is in question! Although we continue to be responsible of the sixth mass species extinction, Life on earth will recover. It will take millions of years but Life has overcome this before, and it can do it again. But we, as a species, rely on a stable climate and a complex web of interactions between species and ecosystems that has been relatively stable for over 10,000 years! We are challenging this equilibrium and leaving the “safe operating space for humanity”1. We are tearing apart the very fabric from which we are woven!
 It is high time to return to common sense and implement a management informed by an understanding of the rules of life on our common planet.
 We must reconcile the twin sisters, ecology and economy, by asking ourselves:
 1. Do our innovations help us to resynchronize with the major global biogeochemical cycles (water, carbon, nitrogen, phosphorus, ozone, etc..)?
 2. Do we consume our resources at a pace consistent with their renewal for future generations?
 3. Do we base our chemistry on molecules compatible with living systems?
 4. Do we preserve or restore the capital of diversity on which we depend?
 5. Do we take sufficient account of the interdependence through a systemic and multidisciplinary approach of problem solving?
 All this of course, by integrating into the "DNA" of our decisions the imperative of satisfying the basic needs of all humans, and beyond this, to contribute to the legitimate pursuit of happiness.
 Otherwise, Cousteau’s conclusions, given in his 1992 speech at the Rio conference will remain dishearteningly relevant:
« Temporary necessities or even simple temptations have unfortunately much more influence on the behavior of human beings, than regards for the preservation of our heritage. Thus, developing nations, where, today, the only thing that develops is population, claim that the main problem is the equitable
 sharing of resources rather than overpopulation or environmental protection, while many ecologists from more favored nations cry shame when people in Asia or Africa deforest for survival. This misunderstanding between rich and poor countries is becoming bitter and may lead to violence. In the Southern nations, the 20th century has generalized poverty and hunger, while in the North and the West, it has generated confusion. Confusion between instruction and education, pleasure and joy, money
 and morality, tradition and innovation, individual risk and risks imposed on others, even on those yet unborn. Universities have become employment agencies; free enterprise is leading to scandalous inequalities; the reign of the Golden Calf, to whose law we submit, is putting the finishing touches on the assassination of morality, which no society has yet been able to do without.
…
From this confusion, from this absence of internal discipline, emerges the "Me Society", whose byword is: "Everyone has the right to everything -including the superfluous- immediately. »
A glimmer of hope: a "We society " is nevertheless beginning to be embodied by initiatives outside of the mainstream course of states and major companies policies. These are approaches such as green chemistry, new generation of truly sustainable energies, permaculture, biomimicry, the circular economy, industrial ecology, etc… From North to South, breakthrough innovations are appearing that are no longer based on fossil fuels but on solar energy, not celebrating competition and predation but rely instead on cooperation and symbiosis. And most of all, include in the “We” all the biosphere!
 Let’s hope that the dynamism of civil society, which exceeds that of states, is a sign that the social immune system of the earth is beginning to kick in …
Jacques Cousteau ended his speech in Rio with this appeal, which 20 years later, resonates like a sad echo of the emptiness and lack of vision of the proposed agreement in Rio this year:
« We are living an interminable succession of absurdities imposed by the myopic logic of short-term thinking: The population big bang. The North-South divorce. The c1imate changes of all sorts. The elimination of thousands of species. The new dictatorship of materialism. AlI these evils must be cured urgently, and the only medicine is a recourse to Utopia
…
1 wish that at this Rio Conference, heads of state and their delegates realize the urgency of drastic, unconventional decisions. You have an extraordinary opportunity to change the course of the world ... but only if you decide to challenge the huge problems with radical solutions. The people of the world are anxiously awaiting a new light. This is our responsibility, as we hold in our hands the future of
 tomorrow's demanding generations. »
750 billion dollars in subsidies to oil and coal, maintained! Over 20 billion annually to destructive fisheries ! And could we really let the “Green business” becoming a new “Greed business”? Are these the signs of a paradigm shift?
Rendez-vous, distinguished delegates and skillful industry lobbyists, at the "Nuremberg" of the environment. Informed as we are today, our children will not fail to hold us accountable ...

Tarik CHEKCHAK
 Director Sciences and Environnement
 The Cousteau Society / Equipe Cousteau


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Military Dog Picture of the Week. (July 25th, 2012): Dogs Down Under

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Military Working Dog Handler Leading Aircraftwoman Samantha Vassallo and Military Working dog ‘Ally’ practice winching during continuation training at RAAF Tindal. CHC Helicopters and RAAF Tindal Security Police dog section conducting winch training, the training provides both SAR and RAAF Security Police a chance to maintain and increase their Search and Rescue skills. (Photo by LAC Terry Hartin)

Military Working Dog Handler Aircraftman Lloyd Burbage and Military Working Dog ‘Khan’, practice winching techniques before attempting the real thing. CHC Helicopters and RAAF Tindal Security Police dog section conducting winch training, the training provides both SAR and RAAF Security Police a chance to maintain and increase their Search and Rescue skills. (Photo by LAC Terry Hartin)

Leading Aircraftwoman Heather Shepherd and Kruger, her military working dog, spend time together at RAAF Base Darwin. Military Working Dog (MWD) Kruger and Leading Aircraftwoman Heather Shepherd have been working together since 2008. MWD Kruger is now finishing his Royal Australian Air Force (RAAF) career. They have worked together at RAAF Base Williamtown and were then posted to 13 Squadron at RAAF Base Darwin in early 2012. 13 Squadron Military Working Dog Section provides security for the base. (Photo by ABIS James Whittle )

Military Working Dog Handler Corporal Damien Martin and Military Working Dog ‘Trooper’, prepare to attack (using blank ammunition) the enemies’ position during a training exercise. Military working dog section at RAAF Tindal practice fire and movement techniques on a regular basis. This training is assisting the Military Working Dogs prepare for the increased activity during Exercise Pitch Black 2012. Security Police is providing critical support to RAAF Base Tindal for Exercise Pitch Black 2012. One of these elements is the unit’s Military Working Dogs and Handlers, both of whom are highly trained to provide security to the base and its high value.

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List of Poisonous Plants for Cats and Dogs

List of Poisonous Plants for Cats and Dogs
Updated: 04/11/2012
 by Dawn Forster for Earth Clinic, LLC

Did you know that there are actually over 700 plants that can be poisonous or toxic to your pet? That size of a number seems almost incomprehensible and makes you wonder if there are actually any plants left over that are NOT poisonous to animals!

The list included here cannot possibly begin to cover every single poisonous plant in existence, and it should also be said that some of these plants are much more toxic than others are. It is important to use your best judgment when determining whether or not these plants should remain in your home or garden. Consider your personal situation and the normal behavior of your pets.  If you keep any of these plants in areas that cannot be accessed by your pet, or if you have a pet that has never bothered with getting into your plants in the past, then it is likely you shouldn't have a problem with keeping those particular species of plants in a home with pets.

The most important thing for you do to when assessing your current plant situation, is to dig a little bit deeper and find out exactly how toxic certain plants can be and how they can affect your animal.
Let's begin by looking at a list of the 10 Most Common Poisonous Plants:



Marijuana - Animals who attempt to snack on this plant can suffer serious consequences such as diarrhea, vomiting, increased heart rate, drooling, in-coordination, and even possibly seizures and coma.

Sago Palm - While the seeds and nuts of this plant are most poisonous, the entire plant is toxic.  Animals ingesting parts of this plant may suffer from diarrhea, vomiting, depression, seizures and liver failure.

Lilies - Plants of the lily variety are very poisonous to cats.  Even very small amounts of this plant could cause serious kidney damage.
Tulips - The toxic portion of this plant is the actual bulb, which can cause drooling, central nervous system depression, gastrointestinal irritation, cardiac issues and convulsions.

Azalea - The toxins in azalea plants can be very severe and potentially cause drooling, diarrhea, vomiting, central nervous system weakening and depression, and in some cases possibly coma or death.
Oleander - All portions of this plant are poisonous and can cause gastrointestinal irritation, hypothermia, heart problems and possibly death.

Castor Bean - Poisoning as a result of this plant can cause abdominal pain, drooling, diarrhea, vomiting increased thirst, loss of appetite and weakness.  More serious cases could also lead to dehydration, tremors, seizures, twitching muscles, coma and possibly death.

Cyclamen - The most poisonous portion of this plant is located in the root.  Ingestion of the plant can cause severe vomiting and gastrointestinal irritation.  In some cases death has been reported as a result.

Kalanchoe - Ingestion of this plant can cause gastrointestinal irritation and cardiac rhythm and rate problems.

Yew - Poisoning as a result of the yew plant can affect the nervous system and cause in-coordination, trembling and breathing difficulties.  It may also result in gastrointestinal irritation, cardiac failure and could possibly lead to death.


The following is a list containing many other well-known and common plants that can be poisonous or toxic to pets.

Aconite - Is a garden flower whose roots, foliage and seeds can be poisonous.

Apple - The seeds of an apple can be poisonous to pets.

Arrowgrasses - These are marsh type plants whose leaves contain poisons.

Atropa Belladonna - This is a type of garden herb in which the entire plant can be poisonous to pets, especially its seeds and roots.

Autumn Crocus - This is a commonly found garden flower in which the entire plant can be poisonous.
 Baneberry  - This is a wildflower whose berries and roots are the poisonous portions.

Bird of Paradise - This is a garden flower whose pods are poisonous.
Black Locust - This is a tree in which the entire plant can be poisonous, especially the bark and shoots.

Bloodroot - Is a wildflower and herb whose stem and roots are most poisonous, however the entire plant is toxic.

Box - Is an ornamental shrub that is poisonous in its entirety, but especially the leaves.

Buckeye - This is a tree whose sprouts, nuts and seeds contain poisons.

Buttercup - This is a wildflower and garden herb that is poisonous in its entirety but mostly in the leaves.

Caladium - Is a houseplant that is poisonous in its entirety.

Carolina Jessamine - This is an ornamental plant whose flowers and leaves contain poisons.
 Chinaberry Tree - Is a tree whose berries are poisonous.

Chockcherries - This is a wild shrub whose poisonous parts include the leaves, cherries and pit.

Christmas Rose - Is a garden flower that contains toxic leaves and rootstock.

Common Privet - Is an ornamental shrub whose leaves and berries can be poisonous.

Corn Cockle - Is a wildflower and weed whose seeds are particularly poisonous.

Cowbane - This is a wildflower and herb that is poisonous in its entirety, especially the roots.

Cow Cockle - Is a wildflower and weed whose seeds are poisonous.

Cowslip - Is a wildflower and herb whose entire plant is poisonous, especially the leaves and stem.

Daffodil - Is a garden flower whose bulbs are poisonous.

Daphne - This is an ornamental shrub that contains poisonous bark, berries and leaves.

Death Camas - This is a field herb whose poisonous parts include the leaves, stems, seeds and flowers.

Delphinium - Is a wildflower that is poisonous in its entirety, especially the sprouts.

Dumbcane - This is a houseplant and is poisonous in its entirety.

Dutchman's Breeches - Is a wild and garden flower whose roots and foliage are poisonous.

Elderberry - Is a tree whose poisonous parts include the leaves, bark, roots and buds.

Elephant's Ear - This is a houseplant poisonous in its entirety.

English Ivy - Is an ornamental vine that is completely poisonous but especially the leaves and berries.

European Bittersweet - This is a vine poisonous in its entirety but especially in the berries.

False Flax - Is a wild herb whose seeds are poisonous.

False Hellebore - Is an ornamental flower whose roots, leaves and seeds are toxic.

Fan Weed - This is a wildflower and herb whose seeds are poisonous.

Field Peppergrass - Is a wildflower and herb that contains poisonous seeds.

Flax - Is a wildflower and herb whose seedpods contain poisons.

Foxglove - This is a wild and garden flower whose leaves are poisonous.

Holly - Is a shrub containing poisonous berries.

Horsechestnut - Is a tree containing poisonous nuts and sprouts.

Horse Nettle - Is a wildflower and herb poisonous in its entirety, especially the berries.

Hyacinth - This is a wild and houseplant whose bulbs are poisonous.
Iris - Is a wild and garden flower whose leaves and roots are poisonous.

Jack-in-the-Pulpit - Is a wildflower that is entirely poisonous, especially the leaves and roots.

Jatropha - This is a tree and shrub whose seeds are poisonous.

Jerusalem Cherry - Is an ornamental plant whose un-ripened fruit and foliage are poisonous.

Jimsonweed - Is a field plant that is entirely poisonous, especially the seeds.

Laburum - Is an ornamental plant whose seeds, pods and flowers can be poisonous.

Lantana - Is a houseplant whose foliage is poisonous.

Larkspur - Is a wildflower that is poisonous only as a young plant.

Laurels - This is a type of shrub with poisonous leaves.
Lupines - Is a shrub whose seeds and pods are poisonous.

Manchineel Tree - A tree containing poisonous sap and fruit.

Matrimony Vine - An ornamental vine containing poisonous leaves and shoots.

Mayapple - A wildflower poisonous in the form of its un-ripened fruit as well as the foliage and roots.

Milk Vetch - A wildflower poisonous in its entirety.

Mistletoe - A houseplant with poisonous berries.

Monkshood - A wildflower poisonous in its entirety, especially the roots and seeds.

Moodseed - A vine whose fruit and roots are poisonous.

Morning Glory - Is a wildflower containing poisonous seeds and roots.

Mountain Mahogany - Is a shrub with poisonous leaves.

Mustards - These are wildflowers whose seeds can be poisonous.

Narcissus - This is a garden flower whose bulbs contain poisons.
 Nicotiana - Is a garden flower whose leaves are poisonous.

Nightshade - Is a wildflower and vine with poisonous leaves and berries.

Oaks - Are trees with poisonous leaves and shoots.

Philodendrons - Are houseplants poisonous in their entirety.

Pokeweed - Is a field plant containing poisonous roots, seeds and berries.

Poinsettia - Is a houseplant with poisonous leaves, flowers and stems.

Poison Hemlock - This is a field plant containing poisonous leaves, stems and fruit.

Potato - A garden plant whose shoots and sprouts can be poisonous.

Rattle Box - Is a wildflower that is entirely poisonous.
Rhododendron - Is an ornamental shrub whose leaves are poisonous.

Rhubarb - A garden plant with poisonous leaves.

Rosary Pea - Is a houseplant whose seeds are poisonous.

Skunk Cabbage - This is a marsh plant whose entire plant is poisonous but especially the roots and leaves.

Smart Weeds - Are wildflowers containing poisonous sap.

Snow-on-the-Mountain - This is a wildflower whose sap is poisonous.

Sorghum - Is a type of grass whose leaves are poisonous.

Star of Bethlehem - Is a wildflower poisonous in its entirety.

Velvet Grass - A variety of grass whose leaves are poisonous.

Wild Black Cherry - Is a tree with poisonous leaves and pits.

Wild Radish - A wildflower with poisonous seeds.

Wisteria - Is an ornamental plant containing poisonous seeds and pods.

Woody Aster - A wildflower whose entire plant is poisonous.

Yellow Jessamine - An ornamental vine that is entirely poisonous.

Yellow Pine Flax - A wildflower poisonous in its entirety but especially in the seedpods.

NOTE: If you suspect that your pet has been poisoned, contact the American Society for the Prevention of Cruelty to Animals (ASPCA) Poison Control Center at             1-888-426-4435      .  This is 24 hour a day hotline.  (Note that in some cases a consultation fee may be charged to your credit card.)
or Call your Attending Veterinarian or Animal Emergency Clinic in your Area

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HER CIRCLE A Magazine of Women's Creative Arts & Activism

Women in Politics Today| By Beckie Jones
With Emily Davison Day just around the corner (June 4) I wanted to revisit the hot topic of women in politics and explore what the political world holds for women today, nearly a hundred years since the death of an important British figurehead. The struggle for women’s rights has always been a difficult one and the fight is far from over.
Just last weekend I was involved in a conversation with my own boss regarding how reluctant he would be to take on new female employees of a certain age, over male candidates, because of, you guessed it, pregnancy. I can understand where he is coming from with regards to the strain it puts on a small business to have a member of staff off for so long, but as a twenty-something woman who wants children, I found this very frightening. Maybe we need to reassess the way pregnant women are provided for by society at large. In the current economic climate is it really fair to expect a small business to take this on as their own responsibility? And I wonder to what extent this has an effect on the representation of women in the political world.
I am all for equal rights and actually, I think that paternity leave should be substantially increased; but would this mean that the twenty to thirty-something man would be discriminated against as well? I doubt it.
In the United Kingdom, our parliament has an abundance of white, male, middle class MPs. Only 1 in 5 are women. Whilst holding the minority share of seats, it seems that women also hold the minority share of respect. If like me, the Prime Minister David Cameron’s, recent remark to Angela Eagle in the chamber of commons; “calm down, Dear,” got your blood boiling, you will likely know what I am talking about. The comment (in fact he told her repeatedly) was met with a chorus of laughs from the Conservative Party and the Labour leader Ed Milliband. Cameron’s first promise as Conservative Party leader was to increase the number of women MPs. Currently, this is to no avail as in 2008 we were still trailing behind men at a measly 17 out of 180. This is the face of politics today in the UK.
Going back through history, in 1893, New Zealand was the first country to grant women the right to vote. Following this, many New Zealand suffrage activists travelled to other countries to help fight in the name of women’s equality. In America, the vote for women was granted in different states at different times. New Jersey was the first, granting women the right to vote in 1776 (though only to women who owned property). This was rescinded at a later date, and it wasn’t until 1920 that national suffrage was granted.
In other places in the world, women’s suffrage was granted and only to be later retracted. Egypt granted women the right to vote in 1956. However, feminist organizations and public expression of their political views were banned the same year. In Iran, women’s suffrage was granted in 1963 along with new equal rights legislations passed in 1975. However, many of these rights were revoked in 1979 following the Islamic revolution when Ayatollah Khomeini came to power. Women in Northern Ireland were not granted the vote until 1969, and it wasn’t until 2008 that women in Bhutan were allowed the right to vote.
Even today, the right to vote in some countries still does not mean that it is as easy as walking into a polling station. In Lebanon, if a women wishes to vote she must prove that she is educated, whilst a man is legally obliged to vote and does not require proof of education. In Saudi Arabia there is still no vote for women and they are forbidden to be elected into high political positions. Alongside this, the Islamic tradition of Purdah (the segregation of the sexes) is still enforced and it is the only country in the World in which women are banned from driving.
Unfortunately, money can also be a deciding factor in whether women are able to vote. In many countries, a voter registration card is required, and fees can be at an extortionate amount. This obviously poses problems for women as political inequality and financial inequality often go hand in hand.
In Egypt, after the downfall of the authoritarian leadership culminating in the resignation of President Hosni Mubarak in February 2011, there was much deserved rejoicing and celebration throughout the country. One thing that we possibly need to be thinking about now is how will the situation fair for women in post-revolutionary Egypt? Throughout the protests, women played an equal role in Cairo’s Tahrir Square during the early part of the year, standing side-by-side with men, all campaigning for the same end result. However, now that this has been achieved, are women at risk of once again returning to their assumed role of second class citizens? On March 8th—International Women’s Day—a “Million Woman March” was scheduled to take place in Tahrir Square in the name of gender equality. Only a few hundred women turned up for the march. Within a few hours, the women were surrounded by hundreds of men forming a counter-protest stating that the demand for equal citizenship was a “divisive agenda”.
 Since 1980, American women have voted in larger numbers than men reaching a massive nine million more in the 2004 Presidential race. According to an exit poll taken by Rutgers University during the 2008 presidential election, women voted 56-43% in favour of Obama over McCain. In contrast, men split their vote 49% for Obama and 48% for McCain.

Nearly a century after universal suffrage, women in the United States have yet to hold the highest office in politics. Currently, they make up only a small percentage of governors, senators and representatives. With women comprising over half of the population in America and the evident    impact that they had on the 2008 presidential election, why is this? Even taking into account the campaigns of Hilary Clinton and Sarah Palin, women have achieved a surprisingly low amount of seats. Sarah Palin, love her or loathe her, is one of the most talked about woman in politics. Describing herself as a “Conservative Christian, gun-enthusiast with a passion for moose-hunting”, this Republican is not everybody’s cup of tea. Initially gaining a lot of female support during the campaign run, this certainly waned as time went on. Reportedly describing herself as a feminist and then publicly backtracking as election day grew close is and then publicly backtracking as election day grew close is perhaps not the best way to gain the public vote. As Linda Lowen wrote in April 2011:                                                                                                         

“If the 2008 election had any lessons to offer in the gender debate, the most obvious one is this: Although women may eagerly flock to a female candidate in the initial stage of a campaign, by the time election day rolls around it’s the candidate’s position on the issues—and not her or his sex—that exerts greater influence on the female voter.” -About.com

 Palin was, however, the first female Republican vice presidential candidate. There is currently a hot debate regarding whether she will run for presidency in 2012 and, perhaps more importantly, if she does, will she win the race against President Obama? Senator John McCain for one has reportedly stated that he thinks she can.
 In 1975, Margaret Thatcher became the elected leader of the Conservative Party. Then in 1979, when the Conservative Party were voted into power, she became the first, and only, female Prime Minister of the United Kingdom. So why are there so few women running for office? In a male-dominated world, shouldn’t we be continuing the fight for recognition that was started by the suffragette movement all those years ago?
 Artists Hester Reeve and Olivia Plender certainly think so, and this is why they are campaigning to get Emily Davison Day on the calendar as a commemorative holiday. June 2010 saw the first official celebration of EDD and as the idea is spreading, this year is looking to be even bigger. That women are under-represented in politics and most walks of public life is, unfortunately, a fact. It is a shame that feminism has become such a dirty word, even amongst my own generation, because in the end it is about choices for women, fair representation and equality. Whatever you are doing this Saturday, remember the Suffragists and their struggle for equality and recognition, perhaps organise your own commemorative event for Emily Davison, or if nothing else, spare a moment’s thought for women in politics today. Remember, we still have a long way to go.



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 Website Traffic Is Not The Key To Success
By: Mike Burke
Website traffic is deemed the single most important factor when it comes to the success of a website but that statement needs to be qualified. Although it's true that a constant stream of traffic is the lifeblood of a website, the quality of the traffic is far more important than the quantity.Of course, any amount of website traffic is better than no traffic at all but even if you have the most perfect website, your site is doomed to fail if you are not getting visitors that are looking for the products or information you have available on your site.
It's easy to get caught up in a numbers game. It's exciting to see the number of visitors to your site climb from a few a day to a few hundred a day. On the surface, this looks like exactly what you want but if your visitors are looking for something other than what you are offering, for the most part, your website traffic is wasted.
You could have a great website design, compelling copy, the lowest prices and fantastic specials but all your efforts will be useless unless your website is drawing traffic that is interested in what you are providing or promoting.
What you need are visitors specifically interested in your product or service -- you need 'targeted traffic'.
Don't think of targeted traffic as a sub-category of website traffic because they really are two separate entities. If you're marketing plan is designed to drive as much website traffic as possible to your site, no matter what kind of traffic it is, then you're not making effective use of your time and you're setting yourself up for disappointment.
The web is a very different venue than a shopping mall. A shopping mall relies on unfocused traffic, wondering from store to store, not looking for anything in particular but willing to spend it's money on an impulse.
Believe it or not, people surfing the web will leave a website after viewing it for only about 2 seconds. They're looking for specific items or information and if they don't quickly find what they are looking for on your site, they'll click out of your site and go to one of the other millions of sites on the web.
That's why most of the successful websites are tightly focused on their 'niche' and their marketing plan is focused on driving people to their site that are looking for what they offer - they understand the importance of 'targeted traffic'.
Of course, targeted traffic and a website focused on a particular 'niche' go hand and hand. Think about your website. Does it really lend itself to a specific product or service, or is it so broad that it tends to confuse potential customers?
Here are a few tips to help you prepare your website for targeted traffic:
Design your website to promote one particular product or service as your main item.
Determine the type of people that will be interested in your product or service and adjust your website to be attractive to them.
Establish the items or services that are 'closely' related to what you're promoting on your website. If you think that they would be interesting to your visitors, offer those items on your website as well.
Keep a constant flow of free content, that your visitors will find useful, on your website and add new content and information often. Invite your visitors back to your site to see the new material you're constantly adding.
Keep in mind, a website that's focused on a particular 'niche' item or service lends itself to targeted traffic simply because there is something specific to target and the more targeted traffic your site receives, the more productive your site will be.
There are many conventional and many not so conventional ways to drive targeted traffic to your website but we'll explore them in other articles.
The purpose of this article is to point out the difference between website traffic and targeted traffic. More isn't always better and if you focus your marketing on 'targeted traffic' you'll quickly find that the hits your getting on your website aren't just empty numbers - they'll be potential customers and, more importantly, sales.
For more website traffic tips visit www.starttheprofits.com
Author Bio
Mike Burke is the author of numerous articles and has an affection for website marketing. Learn how to drive tons of targeted traffic to your site without spending a dime on advertising. Visit us at http://www.starttheprofits.com
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Center for American Women and Politics

Eagleton Institute of Politics

About CAWP
The Center for American Women and Politics (CAWP), a unit of the Eagleton Institute of Politics at Rutgers, The State University of New Jersey, is nationally recognized as the leading source of scholarly research and current data about American women’s political participation. Its mission is to promote greater knowledge and understanding about women's participation in politics and government and to enhance women's influence and leadership in public life.
CAWP’s education and outreach programs translate research findings into action, addressing women’s under-representation in political leadership with effective, imaginative programs serving a variety of audiences. As the world has watched Americans considering female candidates for the nation's highest offices, CAWP’s over four decades of analyzing and interpreting women’s participation in American politics have provided a foundation and context for the discussion.
CAWP's Programs and Resources
Information about Women in Politics
•Facts about women in politics
•Election Watch
•Presidential Watch
•Women's Vote Watch
•State-by-state information on women elected officials
Education and Training Programs
•NEW Leadership™
•Ready to Run™ Campaign Trainings for Women
  Elección Latina
   Rising Stars: Educating Asian American Women for Politics
   Run Sister Run: Women of the African Diaspora Changing the
   Political Landscape
•Senator Wynona Lipman Chair in Women’s Political Leadership
•Pathways to Politics h
Other Resources and Programs
•Research on Women in Politics
•Bipartisan Coalition for Women’s Appointments
•Good Housekeeping Award for Women in Government

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Biz Ladies ~ Finding Your Niche

biz ladiesby Stephanie

　

If I had a dollar for every time my father told me I’d have a career in the creative industry, I’d be a millionaire by now. As a kid growing up, I didn’t think I had to “find my niche.” I already knew what I was destined to be, where I was going to live and what I was going to do as a profession. But life didn’t turn out that way, and boy, was I headed in a direction that didn’t at all match my “plans.”

What I didn’t realize when I was young was that finding your niche really means finding your way — finding what you’re good at and succeeding at that skill. Life always has other plans for you, but if you can learn a few pointers that will help you out, you’ll be well on your way to finding your niche.

Here are some of my key tips on how to find your niche, which I really developed as I become a business owner. These have helped me tremendously, not only in finding my niche but also in growing as a person and mastering some skills I never thought I had.

Network & Connect

This is #1 in my book. Networking and connecting with the right crowd is key no matter what type of business you are in or the type of position you hold. In fact, one of my past Design*Sponge posts was all about
Trendsetters, Influencers and Connectors because I know that if you arm yourself with the right networking ammunition, you can conquer anything and anyone. Connecting and networking with business folks doesn’t have to be invasive, nor does it have to seem like a sales pitch. It’s all in the art of how you approach them, knowing what you want to take out of the conversation and how you remain connected with them after the initial handshake. Business people “get” that networking and connecting are a natural part of any entrepreneur’s growth in the business world, but when you do them right, you will see the positive changes they can truly make.

Do Your Own SWOT Analysis

If companies believe in creating a SWOT analysis to understand what their strengths, weaknesses, opportunities and threats are, you should do the same for your own personal brand. Consider this making the most of your talents and opportunities. In the words of the famous French chemist Louis Pasteur, “Chance favors the prepared mind.” Chances are, you are most likely to succeed in life if you use your talents to their fullest extent. Similarly, you’ll suffer fewer problems if you know what your weaknesses are and you manage these weaknesses so they don’t affect the work you do. If you look at yourself using the SWOT framework, you can start to separate yourself from your peers and further develop the specialized talents and abilities you need to advance your career. SWOT analysis is great for new business owners because it can often change over time as you develop a better sense of what your business and its goals are, but arming yourself with this foundational element from the get-go will prepare you for the long haul.

Your Personal Brand

That’s right — you are your own personal brand. A personal brand is a great second step after you determine your SWOT analysis. Remember, branding is more that just your visual identity. Branding reflects your personality, your traits, the way you dress, the way you shake someone’s hand, the way you communicate with others and the list goes on. An article in Fast Company states, “Everyone has a chance to stand out. Everyone has a chance to learn, improve, and build up their skills. Everyone has a chance to be a brand worthy of remark.” Personal branding is one of the most powerful assets you have as a business person; whether you are self-employed or a full-time employee at a company, it really does define what you are all about and how you come across to others.

Listen + Learn

No matter how experienced someone is at business, listening is still a challenge for most people, and not everyone does it right. “Listen 90% of the time and talk 10% of the time,” is a quote I heard that I believe is very true. People love to hear themselves talk, but are they really listening? Making eye contact? Both of these are very important when you are (a) networking and (b) listening to clients and what their needs are. If you listen carefully, you ask the right questions and you always learn.

Don’t Be in a Rush

If there was one thing that I was always guilty of doing growing up it was rushing everything. I was always in a rush to grow up, to get to the next step, make money, own a place and get to the top of the food chain. You name it, I was in a rush to get there. Here’s what I’ve learned through my experiences: Rushing. Doesn’t. Get. You. Anywhere. Ambition, on the other hand, is entirely different. Ambition, drive and tenacity are awesome traits because with those, you often find that you get to your final destination much quicker, and you do it all without rushing but taking the time, effort and skills to get there. Small-business owners who master this do it well and often get what they want. Don’t ever mistake ambition for ego.

Don’t Be Afraid to Fail

The word “fail” often scares people because it is seen as a sign of defeat and well . . . failure. Everyone fails at something in his or her life. It’s what you take away and learn from that failure that makes you a stronger person and allows you to grow. Keep in mind that what you see as a failure is not necessarily what others see in us. We are our own worst critics, and we are always the hardest on ourselves, but what if we looked at ourselves as others see us? Would you consider something you did a failure or a success? If you asked me, I have failed at a lot of things in my life, but I wouldn’t consider myself a success if I didn’t look at those so-called failures, learn from them and move onward and upward. Now I look at them as the best things that could have happened to me.

My first company, The Smart Cookies, was founded because of what I considered a failure: I was bad at managing my money, racked up thousands of dollars of debt and considered myself a lost cause when it came to my finances. But because of my situation, I started a money group, got smart with my finances, was a guest on the Oprah Winfrey Show, wrote two best-selling books, hosted a TV show and much more — all because I took something I thought I was failing at and turned it into a success. It’s possible; you just have to be willing to see the positive in failures and learn from them.
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I would love your thoughts on how you found your niche because I adore hearing stories of how others did it. Email me at andrea@bratfacemarketing.com. You can also sign up for my quarterly newsletter for all the goods at www.bratfacemarketing.com. Follow me @BratfaceMrktg & @andreabaxter or “Like” us on Facebook.

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Wow.
This just keeps getting better!

Tracey Walker is one woman! Her income keeps increasing EVERY MONTH, and she just had her first $4,800 day, working less than 2 hours…

…watch this video, take notes, and give me your thoughts in the comments:

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An Amazing Story

A must watch video:
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The Original Motorcycle Dog

There once was a dog named " Dog"  and this dog rode a motorcycle complete with goggles. You will enjoy this video for sure 
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