Great iPhone App idea?

Think you’ve got the next Great iPhone App idea?
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Discover How To Create Iphone Apps Easily With No Programming Experienced Required. Learn From Some Of The Top Iphone App Developers To Get Your App Created Now.

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9 Google Analytics metrics every marketer should know.

 By Rob Petersen.
The GPS for a website and any brand’s online effort is Google Analytics. If you have a website and don’t regularly review analytics, it’s the same as getting into a car to drive someplace without knowing where you’re going. When Google Analytics was released in 2005, it was a watershed event for any brand doing business on the internet. Google made available sophisticated analytic software for free. It changed the reason to build a website from “because every business has to have a website” to one where a website can be used to create business and be proven to generate even more.Although Google Analytics is an invaluable guide, it can be an overwhelming amount of data. And less may be more. How do you navigate Google Analytics. What are the measurements that matter? Here are the 9 Google Analytic metrics every marketer should know.
UNIQUE VISITORS: A count of how many different people come to your website within a specified period of time, usually 30 days. Google Analytics software distinguishes from cookies visitors who only visit the site for the first time is a specified period versus who return to the site. Every business relies on awareness to drive business growth. If unique visitors are not moving in a positive direction, most likely your business isn’t, either.SEGMENTATION: Not all visitors are equal and, for every business, there a wide disparity between best and worst customers. Once you know how many visitors come to your site, it’s time to focus on the ones with the highest value. Does your business have a geographic skew? Do people who visit 3 or more times tend to make a purchase? If you invest in media, do you want to know which ones give you the most visitors and sales? Segmentation can be easily viewed within Google Analytics on the dimension most important to your business or set up with their Advanced Segments feature.BOUNCE RATE: ” Bounce Rate” is the percentage of people who view only one page of your website. It is a measure of site’s relevance. Lower is always better For example, if your bounce rate is 35%, then 65% of people view more pages. A good bounce rate depends on your business objective and what your bounce rate is now. It is a primary metric because every business should have a site that as relevant to its viewesr as possible.TRAFFIC SOURCES: Viewers come from 3 “Traffic Sources”: 1) Search, 2) Referral (e.g. social networks, email, other sites) and 3) Direct. Once you know the percentage from each, you have the blueprint you need to create your marketing or outreach effort so get the greatest value and return for the time and/or money you invest.

KEYWORDS: Viewers come to your site because they have an unmet need. This is expressed through the “Keywords” on your Google Analytics dashboard. This is also viewed in the “Traffic Sources” section. If people know your brand, it’s advisable if traffic comes from keywords that have your brand name but also the category or industry you compete. This is the unmet need new customers want to have met and indicates people who know and want to know you visit your site.

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Lift the Skype Limitations

Lift the Skype Limitations   

Skype has a silly limitation when it comes to Categories - you can't add Contacts to a Category, before they have accepted your Contact Request! Well, that's kind of a bummer, when you want to keep track of what people you added from where, if/when they ask you.

 We give you: xSky Lists!

 

 

Manage & Organize Your Contacts!

Having a hard time keeping an overview of your Contact List? Skype already has a Category system built into it, however it is very tedious to navigate it.

That's the past however, because xSky gives you perfect overview of your Contacts - Know what Contacts are in what Categories, Add/Remove multiple Contacts to/from Categories, and have all your Categories laid out nicely in front of you. Contact Management is easy with xSky, simply because it should be!

 

And there is much much more..

 

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WORK FROM HOME

 

The Work From No Home System is a complete A-Z marketing course consisting of a PDF guide, multiple videos (made by yours truly) & multiple case studies & user testimonials

It very simply maps out all the steps to take – from website creation to simple but effective traffic generation strategies to rank well with the search engines and how to convert traffic into sales.

 

CLICK HERE to LEARN MORE

 

 

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The Premium Wordpress Subscription Plugin



Wpsubscribers - The Premium Wordpress Subscription Plugin
 The Complex Wordpress Subscription Plugin To Dominate Your Opt-in Email Marketing Campaign.

 

 

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Why haven’t you secured a ton of domain names?

By Chris Abraham.

If you’re interested in protecting and controlling your own online reputation, one of the easiest things in the world you can do is register as many domain names as are available and try to back-order all the rest. And, don’t tell me how expensive that’ll be either, because it’ll surely end up being a lot cheaper than option B, C, D, or E — where option B is the thousands of dollars you’ll need to spend if someone else gets your domains first and is willing to sell them back to you and option C is when, instead of selling your domain name back to you, they create an attack site wherein mis-info is the special of the day.

One domain’s good enough, right?

I have been in the online reputation management game for ten years, sharing everything I know about it for five, and folks are still walking around like it’s 1993. Maybe my megaphone isn’t big or loud enough but folks are still wandering around with maybe one domain name. Sometimes this domain name is their name; other times, it’s something cute or branded. Domains are so cheap that you should own at least twenty-five — just you. Seriously. You should reserve as many as you can actually reserve, meaning you probably cannot cross too many country codes off your list as most countries require residency or citizenship. But do whatever you can, whatever you can afford, it’s not too late (you can always put together a pretty good collection of domains made up of entirely of second- and third-tier domains.

Waaah! All the good domains are already taken!

 

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Free Backlink: How to Get to a PR 3 Ranking in 90 Days

By Marc Marseille

Climbing to the top of the search engines is the goal of every home base business owner that own a website. A well optimize website alone may help you achieve those goals if you are a niche market with little competition. On the other hand if your niche market is one shared by many marketers, you will have to prove to the search engines that you site has more relevance. The way to differentiate your business from the many on the internet is by creating high quality backlinks.

Many website owners are deterred from generating high quality backlinks to their website either from lack of time or lack of money. The truth is that creating thousands of backlinks does not have to be time consuming or costly. In fact there many ways to generate high Pr backlinks to you website for free. Using the methods I am about to share with you will be able to generate a PR 3 ranking in 90 days or less.

The first thing you must do to create free backlinks is to join five forums related to your niche. Once you have joined five forums, make sure you make a least 10 post per day to each forum. Forums usually have a high pr ranking and they are indexed by the search engines. Furthermore, every one of your post will equal to a high quality backlinks as long as you make sure you include you website's url in you forum signature.

The next step you will need to take is to submit your website to as many directories you can that are relevant to your websites content. You can either submit

your websites manually or you can use a submission service to speed up the process. In addition to the backlinks, you will also generate a great deal of traffic.

The third step will be to write three articles per week and submit your articles to fifty article directories every week. This method is one of the most effective, because once you submit your articles, chances are they will get picked up by other article directories creating even more backlinks to your website.

The fourth method is to post to one hundred social sites at least three times a week. There are hundreds of social networking websites like Digg, Sphinn, Stumble Upon and Mixx. These social web 2.0 sites have a high Google ranking and also can create a heap of traffic. I suggest posting to one hundred social networking and social bookmarking sites daily. To make the submission faster you should use a social bookmarking software to post to multiple sites at one time.

The final step is to submit your RSS feed to one hundred RSS directories. If you do not have an RSS feed for your website, you should look into creating one. RSS feeds are important in generating backlinks and traffic to your website. In the meantime you can substitute for not having an RSS feed by posting comments to ten do follow blogs daily.

The steps provided will take you approximate 3 hours per day to complete, while establishing a PR 3 website will bring you tons of traffic from the search engines. You may also receive offers from advertisers to display their ads on your PR 3 website thus increasing your income dramatically.

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Internet Becoming Tool of Choice for Negative Politics

By Drake Lundell, Associate Editor, The Kiplinger Letter

The growing popularity of Twitter, Facebook and other online social networks, and, of course, the Internet in general, is helping political dirty tricksters reach new heights -- or depths. And if you think this midterm election cycle was especially active, just wait until the jockeying for 2012 gets under way. Oh, by the way, that begins even before the smoke from this go-around clears.

To say there's a bright side and a dark side to politicking by way of the Web is an understatement.

WhiIe candidates use it to raise large amounts of campaign contributions from mainly small donors, tricksters see it as a good way to put opponents in a negative light. With the electorate so evenly divided, and with so many races supertight, swaying even a few votes can help determine an outcome.

Impressions gleaned from the Web can have a big impact on voters, since more than half of them now use the Internet to get political news and information.

This election season, both Democrats and Republicans put up scores of "hit" sites, designed to smear opponents with half-truths and air their dirty laundry.

Also in vogue: Pushing negative stories high up on search engine listings of stories and sites about candidates. The technique, known as "Google bombing," is seen as a highly effective strategy to disrupt opponents' campaigns.

One of the forerunners of political Google bombing is the liberal-leaning Daily Kos website. It has started a campaign to drive negative articles about Republicans high up on the search results for GOP candidates.

"Here at Daily Kos, we are going to engage in a very different, but still very important, form of election activism. It is a type of activism that no one else is working, and it is well suited to our medium," explains Chris Bowers, the site's political director.

"It's a grassroots-based search engine optimization," he adds. Kos urges its members to conduct research to find damaging articles about Republican House candidates online and then post those Web links to a special website, since any mention of an article anywhere on the Web is counted in the search engines' ratings.

"As a result of this, not only is it possible for us to use our hyperlinks to impact what people find when they search for information on candidates, but we would be foolish not to do so in a way that benefited our preferred candidates," Bowers says.

Look for Kos' lead to be followed by others as the battles for 2012 heat up. "I wish we had thought of that," a conservative blogger notes.

"One of the most common political activities people [do] online is to use search engines to find information on candidates," says Michael Fertik, founder and CEO of ReputationDefender.

"That ever-powerful, first page rap sheet of search engine results changes the game and the popular vote for candidates. Just as with job candidates, suitors or the lawyer you are looking to hire, we're a society that relies strongly on Google due diligence in the decision making process," he adds.

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Stanford Scientists Cast Doubt on Advantages of Organic Meat and Produce

Kathy Kmonicek for The New York Times
Organic apples on display in a market in
Glen Cove, New York.



                            

 

                          

 

By KENNETH CHANG

Maybe — or maybe not.

Stanford University scientists have weighed in on the “maybe not” side of the debate after an extensive examination of four decades of research comparing organic and conventional foods.

They concluded that fruits and vegetables labeled organic were, on average, no more nutritious than their conventional counterparts, which tend to be far less expensive. Nor were they any less likely to be contaminated by dangerous bacteria like E. coli.

The researchers also found no obvious health advantages to organic meats.

Conventional fruits and vegetables did have more pesticide residue, but the levels were almost always under the allowed safety limits, the scientists said. The Environmental Protection Agency sets the limits at levels that it says do not harm humans.

“When we began this project, we thought that there would likely be some findings that would support the superiority of organics over conventional food,” said Dr. Dena Bravata, a senior affiliate with Stanford’s Center for Health Policy and the senior author of the paper, which appears in Tuesday’s issue of the Annals of Internal Medicine. “I think we were definitely surprised.”

The conclusions will almost certainly fuel the debate over whether organic foods are a smart choice for healthier living or a marketing tool that gulls people into overpaying. The production of organic food is governed by a raft of regulations that generally prohibit the use of synthetic pesticides, hormones and additives.

The organic produce market in the United States has grown quickly, up 12 percent last year, to $12.4 billion, compared with 2010, according to the Organic Trade Association. Organic meat has a smaller share of the American market, at $538 million last year, the trade group said.

The findings seem unlikely to sway many fans of organic food. Advocates for organic farming said the Stanford researchers failed to appreciate the differences they did find between the two types of food — differences that validated the reasons people usually cite for buying organic. Organic produce, as expected, was much less likely to retain traces of pesticides.

Organic chicken and pork were less likely to be contaminated by antibiotic-resistant bacteria.

“Those are the big motivators for the organic consumer,” said Christine Bushway, the executive director of the trade association.

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As Election Nears, Small Business Owners Migrating Toward Romney

Latest Political Tracking Poll from Largest Online Small Business Community Reveals Key Insights on Hot Election Topics COLUMBUS, Ohio—August 21, 2012— With less than  three months until the  election, the small business community continues to shift their vote to Gov. Mitt Romney, according to a new survey by Manta, the largest online community dedicated entirely to small business. The majority (61 percent) of small business owners say they  plan to vote for Romney and only 26 percent say they plan  to vote for  President Barack Obama - down 6 percent since May. Additionally, the selection of U.S. Congressman Paul Ryan as Republican vice presidential candidate didn't impact the small business owner vote as the majority (58 percent) says they still plan to vote  for Romney and 25 percent say Obama still gets their vote. However, Obama may still have a fighting chance with small  business owners given that 40 percent say their vote will likely be influenced by how the needs of small businesses are  addressed by the candidates during the upcoming Republican and Democratic conventions. At the same time, small business owners may not be easily swayed,  as nearly half (48 percent) say convention-related  information will not impact their votes. Only 25 percent of small  business owners say that the initiatives discussed during the election will influence their voting decision and just under 20 percent say that the speeches from the presidential candidates at the conventions  could sway their vote. Moreover, 38 percent say they are most likely to base their vote on which party best represents itself as most supportive  of small business initiatives and growth. Only 19 percent of small business owners feel Obama and the Democratic Party best support small business, a 7 percent decrease since the last poll in May. Currently, more than half of the respondents (54 percent) say the Republican Party is the biggest supporter of small business. "While it is critical that the presidential candidates address vital small business issues like tax policy and  healthcare at the conventions this year,  it's also important that they share concrete examples with the small business community about how proposed initiatives will help them grow their business the rest of year and in the future," said Pamela Springer, CEO of Manta. "With a shaky economy, small businesses are trying to catch up and rely on non-governmental resources to stay in business."    Read More Visit Our Website